The market was, once, dominated by rigid packaging. Right from the packaging of edible products to packing non-edible products, rigid packaging formats were the ones that were in use for all such things. However, the world has moved past it, and there are several other packaging formats that have come to light. One such packaging format that has become highly popular among both people and manufacturers is side-gusset pouches. Today, flexible pouches rule the market, and with their monopoly, there is absolutely no chance for
rigid packaging to make its way back to the market. It hasn’t been a day’s work as people have started to choose flexible packaging formats because of the benefits they offer. Flexible packaging formats such as bottle-shaped stand-up pouches or the three side-seal pouches are emerging out to be much better than rigid packaging formats with every single use.
Product manufacturers are choosing flexible packaging formats more because these are conveniently lighter, and consumers can carry them almost anywhere without having to worry about the contents of the pack. Another thing which makes them a much better alternative is that these packaging formats require a lesser amount of plastic that sounds a good deal any day. With a significantly lesser amount of plastic in use and less energy production, flexible packaging formats like side gusset pouches, ziplock pouches, and shaped pouches turn out to be a much efficient product packaging than rigid packaging could ever be. Pick what’s right for both your brand and the environment with flexible product packaging.